スーパーマーケットのホールフーズに製品を供給する「地元の生産者や新興企業」を支援するプログラム、Local and Emerging Accelerator Program
前回からの続きで、スーパーマーケットのホールフーズによる”We Love Local”(私たちは地元を愛しています)、つまり、「地元生産者の支援」の取り組みに関して、最新情報を1つ。
今年2022年3月、ホールフーズは、”Local and Emerging Accelerator Program”(ローカル・アンド・エマージング・アクセラレーター・プログラム)という、ホールフーズに製品を供給する地元の生産者や新興企業(英語で言うと、”Supplier”、サプライヤー)を支援するプログラムを立ち上げると発表。
そして:
The program, which advances Whole Foods Market’s core value of seeking win-win partnerships with suppliers, will provide mentorship, education and the potential for financial support to promote business growth.
Supplier participants who successfully complete the program have the potential to receive a $25,000 equity investment from a donor-advised fund managed by the Austin Community Foundation, with proceeds benefiting Whole Foods Market’s private operating Foundations.
Whole Foods Market Introduces First Participants of Local and Emerging Accelerator Program [Aug 1, 2022/ 公式プレスリリース] ホールフーズ・マーケット、ローカル&エマージング・アクセラレーター・プログラムの第一期参加者を発表
その第一期参加企業10社は、以下のとおり:
Buns Bakery(https://bunsbakeryri.squarespace.com/): Buns Bakery is a traditional Israeli-Jewish bakery based in Providence, Rhode Island, offering artisanal, crafted babka, challah and rugelach. The North Atlantic Region loved both the traditional and seasonal flavors featured in the brand’s product line.
CHKP(https://chkpfoods.com/): CHKP’s mission is to create non-dairy products so delicious that customers in its hometown of Brooklyn, New York, can choose them for all the right reasons – amazing taste and joyful indulgence. The Northeast Region loved that the chickpea is the hero ingredient in CHKP’s first line: a plant-based yogurt.
Coyotas(https://eatcoyotas.com/): Selected by the Southern Pacific Region, Coyotas is a Mexican-American tortilla company based in San Diego, led by co-founder and Chief Innovation Officer, Janet Flores Pavlovich. Grain-free, gluten-free and made with limited ingredients, Coyotas seeks to dignify the Mexican tortilla and the skilled artisans who make them.
Good Girl Chocolate(https://goodgirlchocolate.com/): Oklahoma City-based founder Dr. Tabatha Carr, ND, built Good Girl Chocolate while on a personal transformation and quest to live and love life. Selected by the Southwest Region, Good Girl Chocolate offers gluten- and soy-free bean-to-bar chocolate sweetened with coconut sugar.
グッド・ガール・チョコレート: オクラホマシティを拠点とする創設者である Dr. タバサ・カー (自然療法医) は、個人的な変容と人生を愛し、生きることを探求しながら、グッド・ガール・チョコレートを立ち上げました。(米国)南西部地域で選ばれたグッド・ガール・チョコレートは、ココナッツ・シュガーで甘くしたグルテンと大豆を含まないビーン・トゥ・バー・チョコレートを提供しています。
Numa(https://numafoods.com/): Numa founders Joyce Zhu and Jane Xie draw from their heritage to bring taffy and peanut candies inspired by traditional Asian recipes to market in Fallsington, Pennsylvania. Numa means daughter and mother in Chinese. The brand’s name represents the relationship between Joyce and Jane and honors their founding values of family and heritage – another reason the Mid-Atlantic Region gravitated toward this brand.
Onana Foods(http://www.onanafoods.com/): When Onana founder Deanna McCraw went gluten-free and plant-based, she saw the opportunity to develop a unique tortilla catering to those with dietary restrictions. She and her mother tested recipes for two years before launching their plantain-based tortilla in Fort Collins, Colorado. The Rocky Mountain Region loved that the Onana Foods tortillas are made from limited ingredients like plantains, baking powder and sea salt.
Pizzazza(https://www.pizzazza.com/): Bellingham, Washington-based Pizzazza got its start as a pizzeria with a focus on locally grown and produced ingredients. Pizzazza’s line of frozen pizzas comes to market with the same focus on local ingredients with the majority of the company’s total food spend being with local growers and producers. Owners Erica Lamson and Will Annett’s vision to nourish their community by providing delicious, locally sourced food in a fun and innovative environment resonated with the Pacific Northwest Region.
Tangles & Beyond(https://tanglesandbeyond.com/): What started as a hobby for Tangles & Beyond founders Ashley and Julian Bates grew into a full-fledged business based in Hattiesburg, Mississippi, after their haircare products went viral on Instagram. From whipped shampoos formulated with rose kaolin clay to conditioners infused with sea buckthorn, the colorful and nourishing Tangles & Beyond line caught the eye of our Southeast Region.
THEO’s Plant Based(https://www.theosplantbased.com/products/variety-pack): The Midwest Region selected THEO’s Plant Based because the company’s line of beet jerky supports farmers who prioritize soil health and brings a farm-to-table flair to the plant based jerky category. Chicago-based co-founders Theo Mourad and Aaron Brodkey’s vision is to help people eat more vegetables by creating innovative, chef-driven, vegetable-forward foods.
中西部地域が THEO のプラント・ベースを選択したのは、同社のビート・ジャーキーのラインが、土壌の健康を優先する農家をサポートし、植物ベースのジャーキー・カテゴリーに農場から食卓への才能をもたらしたためです。 シカゴを拠点とする共同設立者の Theo Mourad と Aaron Brodkey のビジョンは、革新的でシェフ主導の野菜中心の食品を作成することで、人々がより多くの野菜を食べられるようにすることです。
Vamigas(https://www.vamigas.com/): Selected by the Northern California Region, Vamigas is a skin-care brand made from Latin America botanicas by Latinas (Chile, Mexico). Alamo, California-based founders, Christina Kelmon and Ann Dunning, are on a mission to reclaim the cultural identities of Latin American ingredients, like rosa mosqueta, and educate everyone about the power of their ancestral beauty rituals.