What moves fashion?
You. Your choices.
Big brands spends most of their profit on magazine ads,
billboards and pompous stores just to make you choose them.
The money spent on one single-page ad in a top fashion magazine
could plant 1.5 million trees
or feed two thousand children for a whole year. Could a brand prosper without this? Couldn't we use these resources for better purposes?
We believe we can.
Hello, I'm David.
And I'm Atila, we are the founders of Ch8se.
We wanted to make the world a better place.
So, with that goal on mind, as I'm an engineer
and he's a mathematician, we decided to
start a fashion brand.
But unlike any other.
Hear us out.
On the internet things go viral in no time.
All that's needed is the right incentive.
Let's use this opportunity for repurposing fashion. The idea is simple: We radically cut down on our
advertising, and you help us spread the word.
This way you enable our products to do really awesome things.
A single hoodie can plant as many as 93 trees,
a T-shirt can provide 46 months of clean water,
or feed a child for 20 days.
By partnering with the Eden reforestation projects,
our products can restore native forests
to the deforested regions of Madagascar,
Haiti and Nepal.
As local villagers are hired to plant the trees,
through these projects, they can provide a living
to their families.
We feed hungry children in third world countries
through the World Food Programs school meal projects
and provide clean water in the sub Saharan Africa
in partnership with One Days Wages.
And to make the process transparent.
We give every single product a unique serial number
through which you can track the impact you made.
We wanted to make our products just as special
as the story behind them.
Our goal was to create designs that really stand out
and communicate in a deeper level than most of the
commercial designs do and I'm really proud of our design team.
I think what they did is absolutely amazing.
All of our products are handmade in Europe
using eco friendly, premium quality materials and techniques
that are seldom used by the fast fashion industry.
In it's very core, Ch8se isn't about fashion. it's about building a community of like-minded dreamers
who are ready to question the status quo. We want to create a platform that makes becoming
an activist much more intuitive than ever before.
公式サイト上のスケジュールによると、駐車場の方では、7/9-26まで『お気に召すまま』（ As you like it）と7/30-8/15まで『マクベス』（Macbeth）、ブライアント・パークでは、7/17-8/2まで『ロミオとジュリエット』（Romeo and Juliet）と9/4-20まで『じゃじゃ馬ならし』（The Taming of the Shrew）、すべてシェイクスピアの作品を上演予定。すべて無料で見れます。
■以下、5月開催ストリートフェア情報（newyorkled参照） Friday, May 8
Court Square LIC “Friday” Fair: 45th Ave from Jackson Ave – 23rd St Saturday, May 9
- Stadium Street Fair: River Ave, 161 to 158 St– Bronx
- Midtown Block Party: 45th St From 6th – 7th Ave.
- 2nd Avenue Festival: on 2nd Ave from 14th to 4th St
- 63rd Drive Festival: on 63rd Dr. from Austin St. to Queens Blvd Sunday, May 10
- Romania Day Festival: Broadway From Liberty St. – Battery Pl.
- Columbus Ave Fair: on Columbus Ave from 72nd to 66th St
- Broadway “Astoria” SpringFest: on Broadway (Queens) from Steinway St to 47th St Friday, May 15
- Bowling Green Park Fair: Broadway And Whitehall St.
- Times Square Spring Fest: 46th St From 6th – 7th Ave. Saturday, May 16
- Graham Avenue Fiesta: on Graham Ave. from Boerum St. to Broadway Sunday, May 17
- 31st Street Astoria: Ditmars Blvd to 21st Ave – Queens
- Fabulous 5th Ave Festival: on Fifth Ave from St John to 12th St
- 52nd St Spring Fair: 52nd St From 6th – 7th Ave Friday, May 22
- Grand Central Festival Series: 43rd St From 3rd – Lexington Ave May 22-25
- Wantagh Greek Festival: St. Markella Greek Church – Wantagh, NY Saturday, May 23
- Lexington Ave Spring Festival: Lexington Ave From 42nd – 57th St.
- Woodside Festival in Queens: on Woodside Ave. from 63rd St. to Roosevelt Ave. Sunday, May 24
- Lower Third Ave Spring Festival: Third Ave From 7th – 14th St.
- 28th Annual Livable West Side Festival: 72-86 St Along Broadway Monday, May 25
- The Liberty Street Fair: Memorial Day Liberty St From Broadway – Trinity Pl.
- 6th Avenue Festival: on 6th Ave from 23rd to 14th St
- Broadway Astoria Festival: on Broadway from Steinway to Crescent Wednesday, May 27
- Foley Square Park Fair: Centre St From Pearl – Duane St Friday, May 29
- East Side Spring Fair: 54th St From 3rd – Lexington Ave. Saturday, May 30
- Lexington Ave Spring Spectacular: Lexington Ave From 34th – 42nd St
- 3rd Ave Community Benefit Festival: on 3rd Ave from 86th to 66th St
- St. Nicholas Ave Festival: on St. Nicholas Ave from 181st to 188th St Sunday, May 31
- Grand Avenue Festival: on Grand Ave from 65th to 72nd St
- Bleecker Street Festival: on Bleecker St from Christopher to 8th Ave
- 22nd Annual Spring Crafts Festival: 65-72 St, West Side of Broadway
- Sixth Avenue Spring Fest: Sixth Ave From 34th – 42nd St.